"The idea of a new jacket isn’t about changing who you are, 
it’s about adapting to your routine."

The Jacket Capsule takes our proven, best-selling jacket designs and elevates them through the lens of personal choice.

By offering two distinct cuts — the Cropped Jacket and the Asymmetrical Jacket — across six meticulously curated fabrics, now with improved fitting, for every mood and feel.

Jacket wearers understand that identity is fluid, not fixed. The Jacket Capsule this time around features an exploration of choices based on which shape and texture fit their narrative best.

For the expressive soul, the Asymmetrical Jacket offers a dynamic exploration of form and versatility. This piece is known for its two distinct ways of wearing: button up for a high-neck look or button in the middle for the classic lapel collar look. The uneven hemline lends a quirky edge to the silhouette, making it an immediate focal attention against any background. Now refined in 3 finishes: Aubergine, Black Denim and Black.  

The Asymmetrical Jacket in Aubergine is made of sheen nylon material, suitable for someone who prefers a utilitarian look with a resilient finish.

For the minimalist who finds comfort in something lightweight, the Asymmetrical Jacket in Black breathes like a cardigan, behaving softly to elevate the minimal ensemble.

For someone who gravitates towards something substantial, dark, and unapologetically bold –  the Asymmetrical Jacket in Black Denim.

For those who appreciate understated elegance, the Cropped Jacket is back with its signature boxy cut and collarless neckline, now perfected in longer hem for a much more accommodating fit. It’s a perfect outerwear for individuals who prefer layering over their favourite t-shirt or collared shirt underneath; giving a refined, multi-layered profile while keeping the statement lowkey. It returns in Stripe Black, Walnut Brown, and Denim Blue.

For anyone who is familiar with  ESSENCE: DROP 3 / 2025, the fabric chosen for the Cropped Jacket in Black Stripe may bring back the nostalgia from some of the best-selling pieces. Meanwhile, the Cropped Jacket in Walnut Brown and Denim Blue are for the classic look goer who finds joy in some colours. 

Ideally, this collection does not ask #ANAABUCOMMUNITY to change. It simply adapts to the season of your life. 

ESSENCE: THE JACKET CAPSULE

25 June 2026 (Thursday) 
10AM - Offline
11AM - Online

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BEHIND PHOTO CAMPAIGN AND LOOKBOOK

Producer: Ariff Md Noor
Photographer: Shasyasham
Videographer: Zhi Dong
Lighting Assistant: Saiful Azwan
Stylists: Ayenn Jamal
Assist. Stylist: Aizat Farhan Jaapar
Make-up Artist: Haylee
Copywriter: Alee Isa

Collection

Concept: Ana Abu & Arma Rohana Badrulsham
Collection Designer: Arma Rohana Badrulsham
Production Manager: Ayenn Jamal

Talents: Chair & Nazurah Husna