To create an effortless environment is to make conscious decisions that will only impact our planet positively. Striving towards bettering the environment includes seeing the purpose of items in more ways than one.
As online shopping has gained a lot of spotlight, there is a steep increase in packaging demand to transport the goods and hence, creating more and more wastage each day.
As ANAABU is part of the problem, we feel the need to find a solution to minimize the wastage and create a better shopping experience. Hence, #reprojectanaabu is born with the aim to create a sustainable packaging with these 3R criteria -reuse, recycle and repurpose.
Apart from our reusable packaging, the hang tags provided on the product is made out of biodegradable seed paper.