The absence of light
The absence of sight
But not the absence of might
Black absorbs,
Black holds,
Stories
Information
Data
Memories
Black rests,
A moment
A life
And so they sing
Black holds no absence
Just because you have lived amongst the darkness,
does not mean the light cannot reach you.
In every person, there is a goal they wish to attain.
However, reaching your desired outcome is not always about getting from one point to the other, rather about being open to the endless possibilities along the way.
The Black series 2022 wants to encapsulate the trip in finding one’s self through exploration and discovery.
It is about adapting and becoming at peace with
new solutions,
new decisions &
new paths.
Life poses as a blank canvas in which you try new things. With this collection, black is the colour, fabric is the paint, silhouette is the picture and the canvas is you.
Let these pieces become a part of who you are.
Black holds no absence, black holds new beginnings.
Black Series 2022 was made to let you comfortably explore new styles without it being daunting. Every piece is crafted in different black fabrics and textures to allow you to find what resonates with you.
We want you to explore by experimenting with the unique elements of each piece to establish your own distinctive style & identity.
This is only a starting point, a little push before you start discovering what piece is uniquely yours.
A collection that will hold your hand and let you grow.
Quietly, emerging from the darkness,
leading you to who you’re supposed to be.
BEHIND THE DARKNESS
A PRJ_ PRODUCTION
Featuring
Shaman Tearoom & Winnie Xuan
Video
Director: Amani Azlin
Producer: Ariff Md Noor
Concept & Production: Shasyasham & Ariff Md Noor
Director of Photography: Matthew Chow
1st Assistant Camera: Hoya
Gaffer: David Choo
Editor: Amani Azlin
Music by Shaman Tearoom
Wardrobe: Nazsyaqeeqa, Alia
Makeup Artist: Dizrie
Production Assistant: Kamarul
Photographer: Amani Azlin
Assistant: Saiful Azwan
BTS: Dizrie
Copywriter: Ariff Md Noor & Sofi
Visual & Branding: Shasyasham
Graphic Designer: Dizrie
Concept & Designer: Ana Abu
Assistant Designer: Arma Rohana Badrulsham
Production Manager: Nazsyaqeeqa
Talent: Nina Amin, Kii, Shaman Tearoom & Winnie Xuan