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ANAABU is an independent apparel label that infuses soft androgyny into every inch of its creation. Designed intimately with minimal adornment and muted colours, ANAABU reflects clean silhouettes for perfect essentials of capsule wardrobe. 

The brand works largely with linen and cotton as the neutrality of the texture is highlighted, and the details of each piece is well pronounced. Every collection is created with a story, while prioritising comfort, practicality and versatility.

Proudly designed and manufactured in Malaysia.


The Revolution

Officially registered as a company on January 2010 (JM0604985-D), it all started with our founder, then-civil engineer Ana Abu selling vintage clothes online. Over the years, ANAABU has been through the re-branding and re-structuring process. The company’s current look and business direction was established in January 2015 with the brand concentrating on producing its own collections.

Now, the company has grown with one mission towards reaching a greener production system for a more sustainable future in the fashion industry – controlling the resources and spreading the awareness, one at a time.





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